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What is an Imprint? A Division of a Larger Publisher

What is an Imprint? A Division of a Larger Publisher

An imprint is the brand or trade name of a press that is owned by a larger publisher, which often publishes books that target specific niches and reading demographics. For example, Penguin Random House is a massive publishing company with many smaller imprints, like Alfred A. Knopf, Penguin Classics, Everyman’s Library, and Doubleday. Most imprints […]

Magic Bullet or Waste of Time?

Magic Bullet or Waste of Time?

If you’re a self-publishing author, you’ve probably come across Amazon ads for authors before. Previously known as Amazon Marketing Services (AMS) and recently rebranded as Amazon Advertising, it’s a tool for writers to promote their books directly on Amazon’s website. Is this the magic marketing bullet you’ve been missing, or is it a waste of […]

Creating Smarter Ads for Your Book Promotion on Amazon

Creating Smarter Ads for Your Book Promotion on Amazon

Reading Time: 5 minutes Ever since Amazon has opened up their ads to everyone, we’ve seen a flood of authors start up ad campaigns and, sadly, most of them fail. Book promotion on Amazon is important, but it’s more important to do things right, otherwise you’re just losing money and getting discouraged. There are a […]

Self-publishing News: “$100k isn’t a big advance these days” and other highlights from the Penguin Random House

Self-publishing News: “$100k isn’t a big advance these days” and other highlights from the Penguin Random House

In this week’s Self-Publishing News Special, ALLi News Editor Dan Holloway looks at Netflix’s settlement with Writers’ Guild of America and the Big Five publishing trial . ALLi’s News Editor Dan Holloway This week’s #indieauthorchat is tonight, Wednesday 13 July, at 8pm UK time, 3pm Eastern Time. Tim will be talking about developmental editing with […]

Know more About Truman Publishing Company

Know more About Truman Publishing Company

Introduction: Truman Publishing is a publishing company that has been in business since the early 1990s. Truman Publishing is a small or mid-budget, independent publishing company. Truman Publishing specializes in publishing books that fall into history, biography, current events, politics, fiction, non-fiction, poems, etc. They also have expert professionals in marketing that assist in developing […]

What is a Haiku? Japan’s Beloved Poetry Format, Explained

What is a Haiku? Japan’s Beloved Poetry Format, Explained

A haiku is a traditional Japanese poem that captures emotional responses evoked by nature. The most common haiku format is a three-line poem with a 5-7-5 syllable structure and no rhyme requirements. With its simplicity and concision, haiku poetry has endured the test of time, crossed language and cultural barriers, and is, to this day, […]

Patreon Subscriptions for Indie Authors: Authorpreneur Feature Emilia Rose — Alliance of Independent Authors: Self-Publishing Advice Center

Patreon Subscriptions for Indie Authors: Authorpreneur Feature Emilia Rose — Alliance of Independent Authors: Self-Publishing Advice Center

Over the next few months, we’re going to feature a selection of the Alliance of Independent Authors authorpreneur members and the inspirational work they do. First in, is Emilia Rose, a Patreon and subscription superstar. We’re going to examine Emilia’s success and look at Patreon subscriptions for indie authors. ALLi Authorpreneur Member: Emilia Rose on […]

The Key to Successful Book Marketing Is Making Genuine Connections

The Key to Successful Book Marketing Is Making Genuine Connections

Reading Time: 2 minutes Want to know the key to successful book marketing for self-published authors? A strong understanding and connection to your readers. It’s surprising how many authors start marketing their books without knowing who they are writing them for . If you’re writing fiction, this is particularly important because there are subgenres and […]

How to Research Your Market: An Author’s Guide [Checklist]

How to Research Your Market: An Author’s Guide [Checklist]

Understanding the people who might buy your book is one of publishing’s most critical skills. But until our mind-reading device arrives in the mail, the next best thing is… Reedsy’s Market Research Checklist for Authors . Download: Market research checklist Based on tried-and-tested methods used by indie authors and publishers, the steps outlined in this […]

Reader Centric August Observances to Bolster Your Author Branding

Reader Centric August Observances to Bolster Your Author Branding

Reading Time: 2 minutes I thought I would give you a head start on some August Observances that feature reader and book-centric themes to support your author branding and content ideas! You can use these holidays as inspiration for your newsletter, blog, or social media posts. As always, your posts should encourage your fans and […]

Unkept And Unkempt – What’s The Difference Between Them?

Unkept And Unkempt – What’s The Difference Between Them?

When you see unkept and unkempt, you might think they are the same word with alternative spelling. The only difference is that one has an M. Perhaps one is an archaic version and the other the modern equivalent. But no, these two words are different, with separate meanings. Researching and extending your vocabulary English is […]

How to Write a Self-Help Book (That Actually Helps People)

How to Write a Self-Help Book (That Actually Helps People)

You’ve overcome an obstacle or problem and learned some important life lessons — now you want to write a self-help book and share your experience and wisdom with other people. You’re ready to give them the tools they need to grow and improve their lives.  This post walks you through the whole process, sharing some […]

TwitterChat: Amazon A+ Content — Alliance of Independent Authors: Self-Publishing Advice Center

TwitterChat: Amazon A+ Content — Alliance of Independent Authors: Self-Publishing Advice Center

Tim Lewis, ALLi Author Member and Twitter chat host On the ALLi Twitter chat (#indieAuthorChat) this week we asked questions about Amazon A+ Content. The Indie Author Twitter Chat runs for an hour, weekly on Wednesdays, at 8pm UK Time (3pm EST and noon Pacific Time). All you have to do to join in is follow the […]

Why Content Scraping And Copying Articles Is A Really Bad Idea

Why Content Scraping And Copying Articles Is A Really Bad Idea

You started a new blog, and you don’t have many pages or posts. So you consider content scraping and copying articles from around the Internet. Yes, you can publish a lot of pages in a short time by copying. But, before you start, do you know what you are about to do? Is there a […]

How to Hire the Right Book Marketing Company: A Podcast for Authors

How to Hire the Right Book Marketing Company: A Podcast for Authors

Reading Time: 2 minutes Hiring a book marketing company is a terrific idea and can be money well spent – that’s why we dedicated this podcast for authors to helping you sort through your options. But first you have to know what you want, and how to get it. We take a deep dive into […]

Self-publishing News: OverDrive’s Sora delivers 100 million downloads to school libraries in 4 years — Alliance of Independent Authors: Self-Publishing Advice Center

Self-publishing News: OverDrive’s Sora delivers 100 million downloads to school libraries in 4 years — Alliance of Independent Authors: Self-Publishing Advice Center

In this week’s Self-Publishing News Special, ALLi News Editor Dan Holloway looks at Sora, Comics Plus and the downloads from school libraries that don’t make it into many sets of industry figures . ALLi’s News Editor Dan Holloway This week’s #indieauthorchat is tonight, Wednesday 13 July, at 8pm UK time, 3pm Eastern Time. Tim will […]

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